Business development is unquestionably a process guided by innovative strategies and marketing strategies. However, it is important to remember that it is primarily speeded up by the enthusiasm of employees. You will perform poorly as an organization unless and until your employees are not engaged. Employee engagement is the key point of any business. That…
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How does the Strategic Sales Incentive program improve your sales team’s performance?
The sales team is a core part of every firm that drives revenue, and they are often the first point of contact between clients and your business. Salespeople with in-depth product knowledge and great interpersonal skills can inspire potential customers to buy your products and become loyal customers. However, often salespeople want an extra push…

How to Align Channel Incentives to Partner Personas?
Partner incentives are key to coordinating your ecosystem for efficient channel management. With well-executed partner incentives, your organisation can promote the ideal partner behaviours and increase channel sales. Implementing a channel partner incentive program is not a one-size-fits-all solution. Your incentive strategy and implementation are driven by your partner and co-selling objectives. Optimizing your ecosystem entails aligning your partner…

Top 5 Channel Partner Performance Metrics to Monitor
Tracking your channel partners’ success might feel a bit like peering into a crystal ball. This is frequently caused by a lack of data and information. In certain circumstances, you may have the data, but it is difficult to work with. Channel program is a large investment with the potential for a large payout, however, to…

Leveraging Rewards and Recognition Programs to Enhance Mental Health
The COVID-19 pandemic year has been challenging for everyone, especially employees. People who had jobs were worried about job insecurity in addition to the illness and the isolation it caused. Many businesses throughout the world are being forced to lay off the bulk of their workforce; therefore, such concerns about being laid off are legitimate….

5 Ways to Reward your Channel Partners this Diwali
Keeping channel partners motivated from time to time is a challenging task as happy channel partners are equal to a business’s overall success and brand projection. While the year-end bonuses have their own perks, making your dealers and distributors feel valued from time to time is also necessary. And when it’s the festive season, rewarding them with the best gifts would definitely count for their impeccable growth. Bringing…

Channel Partner Loyalty Program – Good Idea?
Stop procrastinating on when is the best time is to launch a channel partner loyalty programme – Now is the time! A competent Channel loyalty programme may benefit any company, regardless of size, revenue, industry, or phase in the business model. A channel partner is typically a third-party person or a company that sells or…

How To Customize Your Rewards for Different Channel Partners with Propel?
The importance of channel partners is undeniably high in the success of a business. To increase the channel partner’s productivity, reward programs are commenced. The channel partner rewards program needs to leave a major impression and should be in line with the channel partner’s requirement of enhancing his own business. Different channel partners need different…

How do metric-based channel rewards programs work?
Everyone is different and hence everyone cannot be motivated in the same way. Reward programs need to be designed carefully to target the intended audience. Understanding the demographics of the participants is very important when it comes to choosing the right rewards that can motivate them. Cultural and regional factors should also be taken into…